College can feel like a very overwhelming time, especially if you’re already imagining your future and planning ahead. However, some men and women have taken college to a whole new level by starting a business while still living in their dorm rooms. Some of them are famous, Facebook, for example, but there are some lesser known businesses started by college students that are still shaking up their industries today.

Verb Energy Bars

Verb was started by college students on a quest for energy on a budget and in an effective form. Back in 2015, the founders, college undergraduates at Yale University, worked to find an effective energy solution that wasn’t a sugary drink. Verb Bars are 190 calories of natural ingredients like oats and cocoa and designed to be chewy, chocolatey, and just the right amount of sweet. Each bar has 100mg of caffeine. Eating one is basically like drinking a cup of coffee, except the caffeine comes from organic green tea that won’t give you the jitters.

You can find more about Verb Energy Bars on their website and order a monthly subscription to keep you going.

Insomnia Cookies

Who doesn’t love late night cookies? Got insomnia? Then Insomnia Cookies is the place for you. Founded in 2003 in a dorm room at the University of Pennsylvania, Insomnia Cookies now serves fresh, hot cookies at over a hundred locations around the country. While they specialize in cookies of all flavors, including snickerdoodle, red velvet, double chocolate mint, M&M, and more, they also serve ice cream. You can even get an ice cream sandwich where the “sandwich” section is cookie. It’s sure to give you a sugar rush. Bonus: they’re open until 3 am at most locations. Plus, they deliver.

Insomnia Cookies has grown rapidly in the fifteen years since it was founded and continues to dominate on college campuses where students are up late but love freshly baked cookies. You can learn more about them on their website.

The Onion

Our favorite “fake news” satirical website, The Onion, was the brainchild of University of Wisconsin students Tim and Christopher. They began The Onion as a print publications in the late 1980s. As the publication grew in popularity in size, they relocated their base to New York City. The company eventually went digital in the early 2000s. Now based out of Chicago, the Onion is known for being on the cutting age of news satire. It has spawned several sister spin-off sites, including ClickHole. While this is the real story of their founding, you can learn more of their funny “origin” story by checking out their website here.  


Remember when it was a pain in the butt to have to carry a USB drive everywhere, or email files to yourself constantly? Dropbox CEO Drew Huston does, because he had a lot of trouble remembering his USB drive while studying at MIT. Therefore, he and his co-founder Arash Ferdowsi created DropBox in early 2008. Now, the file storage service has over 200 million users. It makes sharing huge files and document drops much easier for group projects and personal purposes.

Learn more about the founding of Dropbox here.


If you’re a girl who loves vintage-like clothing and good quality dresses, you’re likely a fan of ModCloth. However, few people realize that ModCloth was actually started by a pair of college sweethearts, Susan Gregg and Eric Koger, back in 2002. Susan loved fashion and Eric loved technology, and an online fashion phenom was born. Now, Modcloth employs over 350 employees and has offices in both California and Pennsylvania. They pride  themselves on carrying a “curated selection of styles from hundreds of independent designers.” Modcloth is “committed to inspiring personal style and helping our community and customers feel like the best versions of themselves.”

You can learn more about ModCloth on their website.

Aryssa D
FFL Cabinet Member